Design / Production / Direction

Jack
Gennuso

InterestS

Analog Photography
BMW Gearhead
Second Hand Shops


 

Objectives

be an agent of design

I am an experienced versatile designer with a knack for being a jack of all trades. I majored in Graphic Design at Art Center College of Design and have a Bachelors in English from the University of San Diego. After finishing school, I began working as a freelance graphic designer specializing in brand identities, presentations, and print production. For me, my creative process—no matter the project—is to dig deep into a niche and research what has already been, how things are done today, and why change is important. The next step is to ideate several iterations of a concept, I usually end up refining the one I find most thrilling. My ultimate mission is to create work that provokes people; work that moves people to think about what they are looking at beyond the literal.

My hobbies are working on my cars and taking analog photos of just about anything, yet I find myself shooting automobiles and car culture. I process, scan and print some of the film I shoot in my home darkroom so I have total control of the process. In the future I'd like to produce quarterly photo books and large format prints.

Experience

Omnicom Production, Senior Digital producer

January 2024 - Present

Managed end-to-end production of static and animated digital marketing assets (HTML5 banners, homepage takeovers) for high-visibility paid media campaigns, primarily Sony Interactive Entertainment, while supporting DirecTV, Kvenue, Enterprise, and SAP. Oversaw full project lifecycle: intake from executive producers, time/cost estimation using rate cards, kickoff meetings with agency producers and creative directors, task assignment to global teams (UK, New York, Los Angeles, India), and revision coordination through final client approvals across DV360, Meta, Instagram, Snapchat, TikTok, and DOOH platforms including Times Square. Served on the AI & Automation Committee under the Head of Studio; evaluated generative AI and automation platforms (Celtra, Rocketium, Figma, internal JavaScript solutions); authored case studies for executive leadership; supported tool implementation, process documentation, cross-team onboarding, and preparation for new business expansion.

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Designory, Senior Production Artist

October 2019 - December 2023

Over my time at Designory I worked on the following major accounts: Amazon, Sony Interactive Entertainment, 2K Games, LinkedIn, and HP. I was responsible for designing script driven photoshop templates for the global localization of marketing campaign assets. As the lead production artist I had a team of local and international production artists that I coordinated with in the London, Chicago, New York and Mexico City to divide work and hit target deadlines.  Assets primarily consisted of IAB Banners with HTML5 animations and DOOH/OOH components as well as aspect ratio adaptations to bespoke dimensions. We also provided update-revision services on HP’s sell sheets, product catalogs, and internal presentations.

Education

Art Center College of Design, PASADENA

B.A. GRAPHIC DESIGN

UNIVERSITY OF SAN DIEGO, San Diego

B.A. ENGLISH LITERATURE

CLIENTS

Sony Interactive Entertainment
SAPIENT PUBLICIS
MEDIA ARTS LAB
VICE MEDIA
Xperi / DTS Inc.
Open Road Entertainment

Contact

Email: jack@vintagefuturist.com